Advertising giant Dentsu reports data breach at subsidiary Merkle
The massive Japanese advertising company Dentsu revealed that a cybersecurity breach at its U.S. affiliate Merkle compromised employee and customer information.
As part of their reaction strategy, the corporation claims that the incident compelled them to take several systems offline. According to Dentsu's disclosure, we found unusual activity in a portion of Merkle's network, which is in charge of our group's foreign CXM (Customer Experience Management) division.
We started our incident response processes right away, took quick action to lessen the damage, and proactively shut down some systems as a precaution. Without describing the extent of the occurrence, the business claims that it complied with its legal requirements by reporting it to the appropriate authorities in each affe...